How PURE Group streamlined global operations with Airwallex Corporate Cards

PURE Group is a global fitness and lifestyle brand behind PURE Fitness and PURE Yoga. The group has studios across the world's major cities including Hong Kong, Singapore, Beijing, Shanghai and New York.

With more fitness and wellness centres popping up around the globe, PURE Group needed a scalable solution to keep up with its growth – a global payment solution that could effectively help them maximise productivity, and minimise time and costs.

How does PURE Group use Airwallex?

Before Airwallex, it was time-consuming for PURE Group to issue corporate cards for their employees. As a result, the team only had one card to share.

This meant that employees had to make advanced payments for business expenditure such as ad spend and software subscriptions out of their own pocket and make reimbursements thereafter.

Challenge 1: delays in vendor payments with one shared corporate card

Before Airwallex, PURE Group had only one corporate card that was shared by the entire team. This was typical even for large companies, as applying for multiple corporate cards by traditional banks typically comes with long application processes and in-person visits to the bank.

Having to share one card, the teams sometimes faced delays in operations since goods and services could not be paid in a timely manner, impacting overall productivity.

Solution: fast, seamless payments with Airwallex Corporate Cards

With Airwallex, PURE Group can instantly issue multiple company cards for their employees in just a few clicks, and employees can make payments anywhere that Visa is accepted and in various currencies, including HKD, SGD, and USD. 

Employees can now pay for online subscriptions and ad expenses. They can also add their virtual card to Google Pay or Apple Pay to pay for client lunches or buy corporate gifts. In addition to that, our Corporate Cards come with 1% unlimited cashback that can be earned across categories and over 140 currencies.

Gavin Black

Interim CEO and Chief Financial Officer

“The onboarding was quick and smooth, the security features exceeded our expectations, and most importantly, it is really easy to use. Airwallex saves a lot of my team's time and the simplicity is genius."

Challenge 2: laborious reimbursement process and low visibility around expenses

In order to avoid delays and ensure progress, employees at PURE Group often had to pay with their personal credit cards.

Not only was the reimbursement process tedious, PURE Group could not effectively keep track of the transactions, making budget control extremely time-consuming for the teams involved.

With the corporate card constantly passing through multiple hands, card details were also regularly exposed to its countless users, creating a security threat.

Solution: elimination of reimbursement and easy budget control

Now, PURE Group can easily issue company cards for their employees with Airwallex. They can also set spending limits, assign cards to specific purposes (e.g. Google Ads for marketing, Spotify for operations), and even issue single-use cards for one-time transactions.  

With these employee virtual cards, PURE Group not only eliminates all out-of-pocket expenses and tedious reimbursement work, but also the possibilities of card loss and fraudulent usage, gaining full visibility and control of their expenses.

The results

By partnering with Airwallex, PURE Group now enjoys:

• Free, instantly-issued corporate cards

• Zero transaction fees on international card payments

• 1% unlimited cashback on corporate cards that can be earned across categories and over 140 currencies

Gavin Black

Interim CEO and Chief Financial Officer

"Airwallex is an innovative fintech platform with a first-class customer support team. They transformed the previously painful process of creating corporate cards and managing business accounts into something simple, convenient, and cost-effective.”

This publication does not constitute legal, tax, or professional advice from Airwallex, nor does it substitute seeking such advice, and makes no express or implied representations / warranties / guarantees regarding content accuracy, completeness, or currency. If you would like to request an update, feel free to contact us at [[email protected]]. Airwallex (Singapore) Pte. Ltd. (201626561Z) is licensed as a Major Payment Institution and regulated by the Monetary Authority of Singapore.