The 2022 ecommerce trends ebook
The world of ecommerce is changing rapidly.
Today's customer expects to try on products virtually, order from their voice assistant, and enjoy 24-hour customer service — all whilst upholding their values on sustainability.
Luckily, there are solutions that allow you to offer this premium service to your customers, no matter the size of your business.
In this ebook, we’ll cover the hottest trends in ecommerce, and how to use them to scale your brand at home and abroad in 2022.
Take your ecommerce business to the next level
Super charge your marketing
Optimise your website
Build meaningful customer relationships
What you'll learn from this ebook
So, your ecommerce business is going well, but you know it can be even better. This guide was designed to help you move the dial. You'll learn:
How to reduce PayPal fees
Cut out PayPal's international merchant fees by setting up a separate business entity. It's not as hard as it sounds.
How to improve conversion
Perfect your website, reduce friction at checkout, and get more customers through your funnel.
How to improve your profit margins
Unnecessary merchant fees eat into your bottom line. Learn how to avoid them and increase your profits.
How to grow customer loyalty
Be a brand your customers feel proud to be a part of, with our tips on sustainability and customer success.
About Airwallex
The global business account built for eCommerce brands
Fast-growing eCommerce companies use Airwallex to grow without borders, improve their margins and streamline their finances.
Collect payments from overseas customers
Seamlessly collect funds from popular eCommerce platforms like PayPal, Shopify, Stripe, eBay, Klarna, Afterpay and more.
Save up to 3% on non-GBP expenses
Save on non-GBP expenses like Shopify, Klaviyo, Alibaba and overseas logistics providers with zero international fee debit cards.
Avoid double conversion fees
Collect and hold in 11+ currencies and make payments directly from your international balances to eliminate unnecessary FX conversions.
See how our customers are finding Airwallex
"Airwallex have been a fantastic partner for Olsam Group as we grow our eCommerce brands to new channels and new markets. Their easy to use interface and integrations have been a joy for our finance team to use as we scale."
Sam Horbye
Co-Founder, Olsam
"For ME + EM, expanding into international markets such as the US has been our focus - and with Airwallex, we were able to use their local USD Global Account to collect from our Paypal US account, thereby allowing us to save 3% on each transaction. The process of working with Airwallex has been seamless - our suppliers get paid quickly, we have a dedicated Relationship Manager who has been really patient, helpful and quick to respond. I am keen to use their cards to pay for our ad spend in the near future to save further on our USD invoices."
Meera
Finance Manager, ME + EM
"We've had such a fantastic experience switching to Airwallex. Previously we were using a traditional bank to make all of our international transactions and they'd constantly lock us out of the account everytime we made a transfer, resulting in hours and hours of lost time on hold. Airwallex is secure, makes it super quick and simple to make and receive international payments."
Rupert
Managing Director, Perspective Pictures
“We used to pay Stripe between $5,000 and $10,000 a month in conversion fees because most of our customers pay in dollars. Now we funnel that money into our Airwallex US dollar account, we don’t have to pay commission. We’ve saved more than $100,000 so far this year”
Thomas Adams
Founder and CEO, Brandbassador
"We love Airwallex! It has considerably eased our invoicing and payments to contractors around the world. Sending and receiving money is much faster and cheaper than before."
Edle Tenden
Co-Founder, Mobile Transaction
“We are so glad that we have found Airwallex! There are no hidden charges, they are quick to respond to any queries and we had the smoothest transaction with amazing support from the team continually.”
Andreia Beja
Supply Chain Executive, Miss Patisserie
"Our water solutions company, Dropterra (go.dropterra.com) has partnered with Airwallex since inception and it has been the best banking and payment partner a company can think of. International transactions are easy, secure, and fast, the technology is incredible and their client service fantastic! We look forward to growing and deepening our relationship with Airwallex!"
Francois Schramek
Co-Founder, Dropterra